Digital signage and banners are fast becoming very popular in Brisbane restaurants, being used in many innovative ways to both attract customers and to ramp up customer service. You can use this type of new signage inside or outside your restaurant, even connecting to customer’s smartphones or their social media networks.
Planning for your new digital signage
The greatest challenge when deciding to use this new technology in your restaurant is going to be designing a logistical plan for its use and ensuring that everything works properly. It’s a good idea to leverage the expertise of your local sign specialists in Brisbane who can walk you through the best uses of this signage in your restaurant and who can also make sure that the necessary hardware and software works flawlessly.
You can use this type of signage to display menus on interactive touchscreens or to show entertainment, for example sport games or infomercials to your customers. Your Brisbane sign specialists can also help you to decide on the best installation time for your new signs and banners, because you don’t want to interrupt service and take a hit in profits.
Using your new digital signage
Another key factor you need to consider is the customer experience and how they will interact with your new digital signage and banners, making user-friendliness an important requirement, not only for your employees, but also for your customers. If your employees have difficulty interacting with the signage and can’t explain how to use them to your customers, that’s not a good situation.
User-friendliness and the customer experience are vital factors in selecting the right type of signage for your restaurant. Never forget that this technology needs to engage your customers in a meaningful way, so sending discounts and promotions to their smartphones, even a reminder about their booking is a good way to meet on their turf and promote your restaurant at the same time.
You can even display customer’s social media posts about their meal inside your restaurant, as both a testimonial and a great way to engage your customers.
Digital signage and banners are the wave of the future, so why not get a commercial signage quote today?