Most shops require some sort of new digital signage to advertise their business to people passing by their store. This might include anything from flags to advertise a weekend sale, a pylon sign above your store to catch people’s attention or bright and colourful signage for your vehicles.
So you can appreciate that it is important for you to find a good LED sign shop in your area, someone who is experienced and who can help you make the right design choices. At Commercial Digital Signage we have a team of graphic designers who can help you design the perfect promotional signage for your store.
If you are ready to design your new digital signage, here are three tips to get you started.
1. Clarity is vital
There is no point in paying good money to an LED sign shop for signage that can’t be read clearly from 10 feet away. You want graphics that will clearly identify your logo and company to traffic passing by your store, which means that you need to give some thought to the size of the signage itself, the fonts and colours, and the text on the signage. Trying to cram in too much information is self-defeating and simply reduces clarity.
2. Simple designs are best
Your digital signage needs to be consistent with your branding and your branding message, but it also needs to be clean and simple for best results. A clear message that is uncluttered and easily read or a logo that is easily recognised is best if you want to catch the eye of passing traffic who only have one or two seconds to register your sign.
3. Visibility is essential
A simple clear sign that can be read from 50 ft away isn’t much good if it is located behind a huge tree or someone else’s signage that is twice as big as your sign. This is why you need an experienced LED sign shop who can discuss all of these design factors with you and come up with a solution that works for your business, your budget and your location.
Call Commercial Digital Signage today and get a commercial signage quote from the local experts.